ASHLEY
LYNCH
Senior Copywriter
About Me
As a kid, I spent summers in Maine with my great grandparents. We’d sit down for evening television every night, yet when the commercials came on, they would mute them. It drove me crazy to sit there in silence for minutes on end. So as a creative adolescent, I began writing my own television scripts in my head. From there, my love for advertising was born.
Now, many years later, I’ve found myself in my twelfth year as a copywriter working in a fast-paced medium-sized agency in Jacksonville, FL. In my tenure here, I’ve had the pleasure of working on local, regional, and national clients spanning from non-profit organizations and financial institutions to quick-service restaurants and visitation bureaus. I pride myself on being a collaborative team player who brings a positive energy to every situation. Whether it’s concepting on a big idea for a national campaign or writing short, snappy headlines for a digital banner, I think strategically while pushing the idea to a place that makes people click.
Some of my favorite accounts have included:
McDonald’s
American Heart Association
VyStar Credit Union
Space Coast Credit Union
Susan G. Komen
Boys & Girls Clubs of America
Florida Alliance of YMCAs
Visit Jacksonville
Visit Valdosta
Zoo Atlanta
Pet Paradise
Work Experience
Responsibilities include concept development, branding, re-branding, and developing compelling copy for local, regional, and national clients across all mediums. Strengths include strategic thinking, time management, attention to detail, and dedication to client success.
Senior Copywriter
February 2021 - Today
Copywriter
February 2011 - February 2021
Responsibilities include collaborating with art directors and creative directors to develop successful campaigns for b2c and b2b clients. From conception through production, I help play a pivotal role in bringing our clients’ brands to life. Extensive experience in writing copy for print, digital, radio and broadcast.
Education
University of North Florida
Bachelor of Science, Advertising
Dec 2010
Florida State College of Jacksonville
Associate in Arts, Psychology
Dec 2007